hi, I’m theo ploeg

I tell stories of alternative nows

I’m a cyborg, veganarchist, design sociologist, and your fav pop journalist ;- )

addicted to pop culture, coffee, and travelling by train. I roam the edges of speculative design, media, business, and journalism. my practice is sentient-based 🌱. I believe in swarms. I live and work in anticity Heerlen.

with studio hyperspace, I explore alternative realities of an accelerating world and dive into pop culture as deeply as possible.

At the maastricht institute of arts, I lead a minor program in speculative design and try to introduce new theories and practices in art and design education.

pop culture is my first love, and I can’t stop writing about it. I curate STASIS, a newsletter about pop culture, theory, art and design. together with journalist Peter Bruyn, I run FRNKFRT (in Dutch). also, I frequently write for the culture print magazine gonzo (circus).

best way to reach me? catch me on social media or mail me at info [@] theoploeg.net.